|Domain age||12 years|
|Region of promotion||United Kingdom|
Growth of the website positions in the google.co.uk search engine.
Service Innovation Group offers marketing services to UK enterprises and is specialized in sales marketing strategies
|№||sigeurope.co.uk (google.co.uk)||June 15, 2016||May 30, 2017|
|1||sales and marketing company watford||21||1 +20|
|2||marketing and sales services watford||2||1 +1|
|3||marketing and sales service in watford||3||1 +2|
|4||marketing sales service in watford||8||1 +7|
|5||field marketing services||4||1 +3|
|6||marketing sales and service in watford||5||1 +4|
|7||marketing sales and service watford||6||1 +5|
|8||marketing service company in watford||9||1 +8|
|9||field marketing agency in watford||2||1 +1|
|10||sales marketing agency watford||32||3 +29|
Semalt Expert opinion
Evaluation of a website promotion within the Auto SEO campaign.
Yana Shafarenko - Product Marketing Manager
There are hundreds of marketing companies in the UK and their numbers grow each day. Nevertheless, the range of services does not offer much diversity, complicating the matters for a prospective client, who needs to make a choice. This is how it happens: the user finds several companies on the first page of search results and selects the one, which has the most appealing prices and services. Therefore, in a niche as competitive as marketing services, moving your website to the first page of search results is a no-brainer.
Knowing that website positions and errors impede business development, the client purchased long-term AutoSEO, within which our experts do link optimization and fix internal website errors.
We launched a link campaign based on the targeted keywords set (screen1). Another main problem of the website was the lack of an SEO text that would inform search engines about the site’s content and help its growth. It is well known that an informative SEO text makes the company more trustworthy in the eyes of prospective clients. After the unique SEO text was ready, we implemented it into the website and fixed the internal errors: created new meta tags and headings according to the latest search engine requirements as well as improved the image search with the help of alt attributes.
The four months of AutoSEO internal optimization works and link juice building, together with quality text content led to the website ranking on the first page of search results for the priority keyword (screen2) and becoming more visible to prospective customers (screen3).
Over 20 client generating keywords are now on the first page of search results, attracting prospective customers to the company website (screen4).
Marketing services are a very competitive niche. Here, an ordinary competition has evolved into a hyper struggle for the client’s attention. This is the business, where you fight for every customer – not with violence, of course. There is no need to spill blood, when you have such humane methods as, for instance, moving your website to the TOP, where it will get max number of interested visitors and, accordingly, generate clients.